YouNet Social
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Data Integration & Middleware

Connect your marketing, commerce and business data, without replacing the systems you already use.

We design APIs, data pipelines and middleware that connect your CRM, ERP, commerce, marketing and analytics platforms into one reliable data ecosystem.

Discuss your integration needs Explore our capabilities
The challenge

Your data lives across disconnected systems.

Customer and business data is often fragmented across CRM, ERP, POS, eCommerce, social, advertising, loyalty, marketplaces and internal applications. This makes it difficult to maintain consistent customer profiles, automate workflows and measure performance across the full customer journey.

Fragmented data from CRM, POS, eCommerce, social, ads, loyalty, marketplaces and internal systems unified into customer profiles, insights and automated workflows
What we deliver
Connectors & APIs
Connect CRM, ERP, eCommerce, marketplaces, social platforms, advertising and in-house systems through APIs and ready-to-build connectors.
Data pipelines
Build reliable ETL/ELT pipelines with automated scheduling, transformation, validation and monitoring.
Data standards & governance
Standardize customer, commerce and marketing data with shared definitions, mapping rules and consistent metrics across teams.
Middleware & synchronization
Enable secure one-way or two-way data synchronization between CRM, ERP, commerce platforms and internal systems.
Data warehouse & BI
Centralize marketing and commerce data in BigQuery or other data warehouses and turn it into actionable dashboards and reporting.
Access, security & compliance
Implement permissions, workspace separation, audit trails and data-access controls to support secure data operations.
Solutions we enable

Integration built around marketing and commerce outcomes

Customer Data Integration

Unify customer data across every touchpoint.

Connect CRM, websites, mobile apps, loyalty programs, social channels and offline systems to create consistent customer profiles across the business.

Customer 360Identity mappingCRM syncLoyalty data

Marketing Data Integration

Bring fragmented marketing data into one connected ecosystem.

Integrate advertising, social, CRM, marketing automation and analytics data to improve campaign measurement and activation.

AdsSocialCRMMarketing automationAnalytics

Commerce Integration

Connect commerce operations from customer interaction to transaction.

Synchronize products, customers, orders, inventory and loyalty data across eCommerce, marketplaces, POS, ERP and CRM systems.

eCommerceMarketplacePOSERPCRMLoyalty

Enterprise & Legacy Integration

Connect existing business systems without rebuilding your technology stack.

Build APIs and middleware that allow legacy, enterprise and custom in-house systems to work with modern MarTech and commerce platforms.

Custom APIsMiddlewareWebhooksLegacy systems
How it works

From fragmented data to trusted decisions

  1. Connect – illustration
    Connect

    Bring data together from marketing, commerce and enterprise systems.

  2. Standardize – illustration
    Standardize

    Clean, map and transform fragmented data into consistent formats.

  3. Unify – illustration
    Unify

    Create connected customer, product, campaign and transaction data.

  4. Activate – illustration
    Activate

    Send trusted data to CRM, marketing automation, commerce and customer engagement platforms.

  5. Measure – illustration
    Measure

    Feed standardized data into BI and analytics for consistent reporting and decision-making.

Integration ecosystem

Built to work with your existing technology stack.

Marketing & Advertising
Google AdsMetaTikTokSocial Listening
CRM & Marketing
SalesforceHubSpotOdooCustom CRM
Commerce
ShopifyWooCommerceMagento / Adobe CommerceMarketplaces
Data & Analytics
Google BigQueryLooker StudioGA4Data warehouses
Enterprise Systems
ERPPOSLoyaltyInternal applicationsCustom APIs

Platforms are shown as supported integration options. Depending on the platform, we connect through existing APIs, connectors or a custom integration.

Built for Vietnam's digital ecosystem

Connect global MarTech platforms with the systems and channels your business uses in Vietnam.

Global platforms
CRMCDPMarketing automationGoogleMeta
YouNet Social Data Integration Layer
APIsConnectorsData pipelinesMappingSynchronizationGovernance
Vietnam & business ecosystem
ZaloLocal marketplacesPOSLoyaltyERPInternal systems
Why YouNet Social

An integration partner that understands marketing and commerce

Marketing + Commerce expertise

Integration designed around customer engagement, marketing operations and commerce outcomes, not technology alone.

Vietnam market understanding

Bridge global MarTech platforms with local channels, commerce ecosystems and enterprise systems.

Custom integration capability

Design APIs, connectors and middleware around your existing architecture and operational requirements.

End-to-end implementation

Support the journey from integration assessment and architecture through development, deployment and monitoring.

Previous solution Martech Software Development Next solution AI-driven Marketing Automation

Connect your MarTech & Commerce ecosystem

Turn fragmented systems and data into a connected foundation for better marketing, customer experiences and commerce operations.

Talk to our team hello@younetsocial.com